I create visual content and structure in order to transmit a message on books, catalogues, posters, stationaries, websites and packaging. I am always on the look out for new and exciting projects and collaborations. If you think that your project could benefit from my participation in any way, I will be happy to talk to you.
Main task of this site is to collect my ideas and concepts about research and design.
Research is about freedom, curiosity, culture and everyday life.
Design is order, method and work, the modus operandi makes the difference. Good design is about how something works, not just how it looks, and if it works and looks good, it also makes you happy.
Daily I’m involved in a company management systems, norms, laws, requirements, certifications, product and process performances and environmental aspects.
I believe that how you work should be more important than the final result itself.
To find the right questions it’s the first step to look for good answers.
“Si dipinge col cervello et non con le mani.”
We have several sentence from Michelangelo Buonarroti, also that “You paint not with your hands but with your brain”. No matter what you use, but surely use your brain to decide how make a work. Fantasy has a sister, the memory. The better you see the better you learn and you can imitate or be inspired.
The Modus Operandi has influences on the time that a project takes, the quantity and quality of the considered aspects, the amount of necessary reviews.